/* ==========================================================================
   Blockbuilt — Services page · "Ledger" direction
   Editorial type, hairlines, no cards, no shadows. Static, no dependencies.

   Design tokens live at the top — swap them to re-skin the page.
   ========================================================================== */

@font-face {
  font-family: "Fraunces";
  src: url("fonts/fraunces.woff2") format("woff2");
  font-weight: 300 700;
  font-style: normal;
  font-display: swap;
}
@font-face {
  font-family: "Fraunces";
  src: url("fonts/fraunces-italic.woff2") format("woff2");
  font-weight: 300 700;
  font-style: italic;
  font-display: swap;
}
@font-face {
  font-family: "Inter";
  src: url("fonts/inter.woff2") format("woff2");
  font-weight: 300 700;
  font-style: normal;
  font-display: swap;
}

:root {
  /* Colour */
  --bone: #F6F2EA;
  --bone-2: #EDE6D9;
  --ink: #14110F;
  --ink-2: #2A2521;
  --muted: #5E554C;
  --oxblood: #7A2A1E;
  --accent-on-ink: #E0866B;
  --muted-on-ink: #B9A79A;
  --rule: rgba(20, 17, 15, 0.13);
  --rule-strong: rgba(20, 17, 15, 0.26);

  /* Type */
  --display: "Fraunces", ui-serif, Georgia, "Times New Roman", serif;
  --text: "Inter", system-ui, -apple-system, "Segoe UI", Roboto, Arial, sans-serif;

  /* Rhythm */
  --max: 1240px;
  --gutter: clamp(20px, 5vw, 56px);
  --section: clamp(56px, 8.5vw, 124px);
  --radius: 1px;
  --ease: cubic-bezier(0.22, 0.61, 0.36, 1);
}

/* Reset ------------------------------------------------------------------ */
*,
*::before,
*::after { box-sizing: border-box; }

html { -webkit-text-size-adjust: 100%; }

body {
  margin: 0;
  background: var(--bone);
  color: var(--ink);
  font-family: var(--text);
  font-size: clamp(1rem, 0.97rem + 0.14vw, 1.06rem);
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}

h1, h2, h3, p, ul, ol, figure { margin: 0; }
ul, ol { padding: 0; list-style: none; }
img { display: block; max-width: 100%; }
a { color: inherit; }

::selection {
  background: var(--oxblood);
  color: var(--bone);
}

:focus-visible {
  outline: 2px solid var(--oxblood);
  outline-offset: 3px;
}

.skip {
  position: absolute;
  left: -9999px;
  top: 0;
  background: var(--ink);
  color: var(--bone);
  padding: 12px 18px;
  z-index: 20;
}
.skip:focus { left: 0; }

.shell {
  width: 100%;
  max-width: var(--max);
  margin-inline: auto;
  padding-inline: var(--gutter);
}

#website,
#services,
#launch-kit,
#market,
#plans { scroll-margin-top: 84px; }

.sr-only {
  position: absolute;
  width: 1px;
  height: 1px;
  padding: 0;
  margin: -1px;
  overflow: hidden;
  clip: rect(0 0 0 0);
  white-space: nowrap;
  border: 0;
}

@media (prefers-reduced-motion: no-preference) {
  html { scroll-behavior: smooth; }
}

/* Display type ----------------------------------------------------------- */
h1, h2, h3 {
  font-family: var(--display);
  font-optical-sizing: auto;
  font-weight: 500;
  letter-spacing: -0.025em;
  line-height: 1.02;
  text-wrap: balance;
}

h1 em, h2 em {
  font-style: italic;
  color: var(--oxblood);
}

p { text-wrap: pretty; }

/* Kicker ----------------------------------------------------------------- */
.kicker {
  display: flex;
  align-items: center;
  gap: 12px;
  font-size: 0.67rem;
  font-weight: 600;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--muted);
}

.kicker::before {
  content: "";
  width: 26px;
  height: 1px;
  flex: none;
  background: var(--oxblood);
}

.kicker--num::before { display: none; }

.kicker--num span {
  font-variant-numeric: tabular-nums;
  letter-spacing: 0.12em;
  color: var(--oxblood);
}

.kicker--onink { color: var(--muted-on-ink); }
.kicker--onink span { color: var(--accent-on-ink); }

/* Bar -------------------------------------------------------------------- */
.bar {
  position: sticky;
  top: 0;
  z-index: 10;
  background: rgba(246, 242, 234, 0.94);
  background: color-mix(in srgb, var(--bone) 88%, transparent);
  backdrop-filter: blur(10px);
  -webkit-backdrop-filter: blur(10px);
  border-bottom: 1px solid var(--rule);
}

.bar__in {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: clamp(16px, 3vw, 40px);
  min-height: 62px;
}

.brand {
  display: inline-flex;
  align-items: center;
  gap: 9px;
  font-family: var(--display);
  font-size: 1.06rem;
  font-weight: 600;
  letter-spacing: 0.01em;
  text-decoration: none;
  white-space: nowrap;
}

.brand::before {
  content: "";
  width: 8px;
  height: 8px;
  background: var(--oxblood);
  flex: none;
}

.brand--sm { font-size: 0.95rem; }

.bar__nav {
  display: none;
  gap: clamp(16px, 2.4vw, 30px);
  margin-right: auto;
  margin-left: clamp(8px, 2vw, 20px);
}

.bar__nav a,
.bar__call {
  font-size: 0.86rem;
  font-weight: 500;
  letter-spacing: 0.01em;
  text-decoration: none;
  color: var(--ink-2);
}

.bar__nav a:hover,
.bar__call:hover { color: var(--oxblood); }

.bar__call {
  border-bottom: 1px solid var(--oxblood);
  padding-bottom: 1px;
}

/* Hero ------------------------------------------------------------------- */
.hero {
  padding-top: clamp(38px, 6vw, 76px);
  padding-bottom: clamp(28px, 4vw, 48px);
}

.hero__grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: clamp(36px, 5vw, 60px);
}

.hero h1 {
  margin-top: clamp(18px, 2.4vw, 26px);
  font-size: clamp(2.45rem, 6.4vw, 4.9rem);
  line-height: 0.99;
  letter-spacing: -0.035em;
  max-width: 18ch;
}

.hero h1 em {
  display: block;
  margin-top: 0.14em;
  font-size: 0.8em;
  line-height: 1.04;
  letter-spacing: -0.03em;
}

.hero__sub {
  margin-top: clamp(22px, 3vw, 30px);
  max-width: 44ch;
  color: var(--muted);
  font-size: clamp(1rem, 0.98rem + 0.2vw, 1.1rem);
  line-height: 1.65;
}

.hero__cta {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 18px clamp(22px, 3vw, 34px);
  margin-top: clamp(28px, 3.6vw, 38px);
}

/* Buttons and links ------------------------------------------------------ */
.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 10px;
  min-height: 52px;
  padding: 15px 27px;
  border: 1px solid var(--ink);
  border-radius: var(--radius);
  background: var(--ink);
  color: var(--bone);
  font-family: var(--text);
  font-size: 0.92rem;
  font-weight: 600;
  letter-spacing: 0.015em;
  line-height: 1.2;
  text-align: center;
  text-decoration: none;
  cursor: pointer;
  transition: background-color 170ms var(--ease), border-color 170ms var(--ease), color 170ms var(--ease);
}

.btn:hover {
  background: var(--oxblood);
  border-color: var(--oxblood);
  color: var(--bone);
}

.btn--wide {
  width: 100%;
  margin-top: clamp(20px, 2.6vw, 26px);
}

.btn--bone {
  background: var(--bone);
  border-color: var(--bone);
  color: var(--ink);
}

.btn--bone:hover {
  background: var(--accent-on-ink);
  border-color: var(--accent-on-ink);
  color: var(--ink);
}

.link-arrow {
  display: inline-flex;
  align-items: center;
  gap: 7px;
  font-size: 0.9rem;
  font-weight: 600;
  letter-spacing: 0.01em;
  color: var(--ink);
  text-decoration: underline;
  text-decoration-thickness: 1px;
  text-underline-offset: 4px;
  text-decoration-color: var(--rule-strong);
  transition: color 170ms var(--ease), text-decoration-color 170ms var(--ease);
}

.link-arrow:hover {
  color: var(--oxblood);
  text-decoration-color: currentColor;
}

.arrow {
  display: inline-block;
  transition: transform 200ms var(--ease);
}

.link-arrow:hover .arrow { transform: translateX(3px); }

/* Price index (hero aside) ----------------------------------------------- */
.index {
  align-self: start;
  border-top: 1px solid var(--rule-strong);
  padding-top: 16px;
}

.index__label {
  font-size: 0.65rem;
  font-weight: 600;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 6px;
}

.index__row {
  display: flex;
  align-items: baseline;
  gap: 10px;
  padding-block: 10px;
  border-bottom: 1px solid var(--rule);
  font-size: 0.85rem;
  line-height: 1.35;
}

.index__name { min-width: 0; }

.index__dots {
  flex: 1 1 12px;
  min-width: 10px;
  border-bottom: 1px dotted var(--rule-strong);
  transform: translateY(-4px);
}

.index__price {
  font-family: var(--display);
  font-size: 1rem;
  font-variant-numeric: tabular-nums;
  white-space: nowrap;
  letter-spacing: -0.01em;
}

.index__price small {
  font-family: var(--text);
  font-size: 0.62em;
  font-weight: 600;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--muted);
  margin-right: 4px;
}

.index__row--lead { padding-block: 13px; }
.index__row--lead .index__name {
  font-family: var(--display);
  font-size: 1.1rem;
  letter-spacing: -0.015em;
}
.index__row--lead .index__price { font-size: 1.45rem; }

.index__foot {
  margin-top: 13px;
  font-size: 0.78rem;
  color: var(--muted);
}
.index__foot strong { color: var(--ink); font-weight: 600; }

/* Industries strip ------------------------------------------------------- */
.industries {
  margin-top: clamp(32px, 4.5vw, 52px);
  padding-top: 16px;
  border-top: 1px solid var(--rule-strong);
  display: flex;
  flex-wrap: wrap;
  align-items: baseline;
  gap: 8px 20px;
}

.industries__label {
  font-size: 0.64rem;
  font-weight: 600;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--muted);
}

.industries__list {
  display: flex;
  flex-wrap: wrap;
  gap: 6px 14px;
  font-size: 0.82rem;
  color: var(--ink-2);
}

.industries__list li { display: flex; gap: 14px; }
.industries__list li + li::before {
  content: "·";
  color: var(--rule-strong);
}

/* Section head ----------------------------------------------------------- */
.sec-head {
  display: grid;
  gap: 12px;
  max-width: 48ch;
  margin-bottom: clamp(28px, 4vw, 46px);
}

.sec-head h2 {
  font-size: clamp(1.85rem, 4.2vw, 3rem);
  line-height: 1.02;
}

.sec-head__sub {
  color: var(--muted);
  font-size: 0.97rem;
  max-width: 44ch;
}

/* 01 · Flagship ---------------------------------------------------------- */
.flagship {
  background: var(--bone-2);
  border-block: 1px solid rgba(20, 17, 15, 0.07);
  padding-block: var(--section);
}

.flagship__grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: clamp(30px, 4vw, 56px);
}

.flagship h2 {
  margin-top: 16px;
  font-size: clamp(2rem, 4.8vw, 3.35rem);
  letter-spacing: -0.032em;
}

.lede {
  margin-top: 14px;
  max-width: 40ch;
  color: var(--ink-2);
  font-size: 1.03rem;
  line-height: 1.6;
}

.pages {
  margin-top: clamp(26px, 3.6vw, 38px);
  border-top: 1px solid var(--rule-strong);
}

.pages li {
  display: flex;
  align-items: baseline;
  gap: 16px;
  padding-block: 12px;
  border-bottom: 1px solid var(--rule);
  font-size: 0.94rem;
}

.pages__n {
  flex: none;
  width: 20px;
  font-size: 0.66rem;
  font-weight: 600;
  letter-spacing: 0.1em;
  font-variant-numeric: tabular-nums;
  color: var(--muted);
}

.pages__name {
  display: flex;
  flex-wrap: wrap;
  align-items: baseline;
  gap: 8px;
}

.pages small {
  font-size: 0.84em;
  color: var(--muted);
}

.bigprice {
  display: flex;
  align-items: baseline;
  gap: 8px;
  font-family: var(--display);
  font-size: clamp(3rem, 6vw, 4.3rem);
  font-weight: 500;
  line-height: 0.9;
  letter-spacing: -0.045em;
  font-variant-numeric: tabular-nums;
}

.bigprice__cur {
  font-size: 0.3em;
  align-self: flex-start;
  margin-top: 0.5em;
  letter-spacing: 0;
  color: var(--muted);
}

.bigprice__unit {
  font-family: var(--text);
  font-size: 0.17em;
  font-weight: 600;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted);
  margin-left: 4px;
}

.split {
  display: grid;
  grid-template-columns: 1fr 1fr;
  margin-top: clamp(22px, 3vw, 30px);
  border-top: 1px solid var(--rule-strong);
  border-bottom: 1px solid var(--rule-strong);
}

.split__step {
  display: flex;
  flex-direction: column;
  gap: 3px;
  padding-block: 13px;
}

.split__step + .split__step {
  border-left: 1px solid var(--rule);
  padding-left: 16px;
}

.split__amt {
  font-family: var(--display);
  font-size: 1.22rem;
  font-variant-numeric: tabular-nums;
  letter-spacing: -0.02em;
}

.split__when {
  font-size: 0.64rem;
  font-weight: 600;
  letter-spacing: 0.15em;
  text-transform: uppercase;
  color: var(--muted);
}

.upsell {
  display: block;
  margin-top: 20px;
  padding-top: 16px;
  border-top: 1px solid var(--rule);
  text-decoration: none;
}

.upsell__label {
  display: block;
  font-size: 0.6rem;
  font-weight: 600;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--oxblood);
}

.upsell__title {
  display: flex;
  align-items: baseline;
  gap: 8px;
  margin-top: 4px;
  font-family: var(--display);
  font-size: 1.06rem;
  font-weight: 500;
  letter-spacing: -0.015em;
  transition: color 170ms var(--ease);
}

.upsell__arrow {
  font-family: var(--text);
  font-size: 0.8rem;
  color: var(--muted);
  transition: transform 200ms var(--ease);
}

.upsell__note {
  display: block;
  margin-top: 3px;
  font-size: 0.78rem;
  line-height: 1.4;
  color: var(--muted);
}

.upsell:hover .upsell__title { color: var(--oxblood); }
.upsell:hover .upsell__arrow { transform: translateY(2px); }

.bundles {
  margin-top: 22px;
  border-top: 1px solid var(--rule);
}

.bundles li {
  padding-block: 10px;
  border-bottom: 1px solid var(--rule);
}

.bundles strong {
  display: block;
  font-size: 0.82rem;
  font-weight: 600;
  letter-spacing: 0.005em;
  color: var(--ink);
}

.bundles span {
  display: block;
  margin-top: 2px;
  font-size: 0.78rem;
  line-height: 1.4;
  color: var(--muted);
}

.bundles__more {
  margin-top: 16px;
  font-size: 0.8rem;
}

/* The promise band ------------------------------------------------------- */
.promise {
  margin-top: clamp(34px, 5vw, 60px);
  padding-top: clamp(22px, 3vw, 30px);
  border-top: 1px solid var(--rule-strong);
}

.promise h3 {
  font-size: clamp(1.3rem, 2.4vw, 1.7rem);
  letter-spacing: -0.022em;
  margin-bottom: clamp(16px, 2.4vw, 22px);
}

.promise__list {
  display: grid;
  grid-template-columns: 1fr;
  margin: 0;
}

.promise__item {
  padding-block: 14px;
  border-bottom: 1px solid var(--rule);
}

.promise__item:first-child { padding-top: 0; }
.promise__item:last-child { border-bottom: 0; }

.promise dt {
  font-size: 0.62rem;
  font-weight: 600;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--oxblood);
}

.promise dd {
  margin: 7px 0 0;
  max-width: 34ch;
  font-size: 0.88rem;
  line-height: 1.5;
  color: var(--ink-2);
}

.promise__guarantee {
  margin-top: clamp(16px, 2.4vw, 22px);
  padding-left: 14px;
  border-left: 2px solid var(--oxblood);
  font-size: 0.85rem;
  line-height: 1.5;
  color: var(--ink);
}

.promise__note {
  margin-top: 10px;
  padding-left: 14px;
  max-width: 64ch;
  font-size: 0.78rem;
  line-height: 1.55;
  color: var(--muted);
}

/* 02 · Ledger ------------------------------------------------------------ */
.ledger { padding-block: var(--section); }

.kit {
  display: grid;
  grid-template-columns: 1fr;
  gap: clamp(22px, 3vw, 34px);
  background: var(--bone-2);
  padding: clamp(20px, 3vw, 32px);
  margin-bottom: clamp(30px, 4vw, 44px);
}

.kit__tag {
  font-size: 0.6rem;
  font-weight: 600;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--oxblood);
}

.kit h3 {
  margin-top: 8px;
  font-size: clamp(1.5rem, 2.6vw, 1.95rem);
  letter-spacing: -0.025em;
}

.kit__outcome {
  margin-top: 8px;
  max-width: 44ch;
  color: var(--muted);
  font-size: 0.95rem;
  line-height: 1.55;
}

.kit__parts {
  margin-top: 16px;
  border-top: 1px solid var(--rule);
}

.kit__parts li {
  display: flex;
  align-items: baseline;
  justify-content: space-between;
  gap: 16px;
  padding-block: 9px;
  border-bottom: 1px solid var(--rule);
  font-size: 0.86rem;
  color: var(--ink-2);
}

.kit__parts span {
  font-variant-numeric: tabular-nums;
  color: var(--muted);
  white-space: nowrap;
}

.kit__buy { border-top: 1px solid var(--rule); padding-top: clamp(16px, 2.4vw, 22px); }

.kit__price { font-size: clamp(2.6rem, 5vw, 3.3rem); }

.kit__note {
  margin-top: 8px;
  font-size: 0.78rem;
  color: var(--muted);
}

.kit__buy .btn { margin-top: 18px; }

.kit__fine {
  margin-top: 10px;
  font-size: 0.75rem;
  color: var(--muted);
}

.rows__label {
  margin-bottom: 12px;
  font-size: 0.63rem;
  font-weight: 600;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--muted);
}

.rows {
  border-top: 1px solid var(--rule-strong);
}

.row {
  display: grid;
  grid-template-columns: 1fr;
  grid-template-areas:
    "id"
    "buy"
    "items";
  gap: clamp(14px, 2vw, 22px);
  padding-block: clamp(22px, 3vw, 32px);
  border-bottom: 1px solid var(--rule);
  transition: background-color 180ms var(--ease);
}

.row:hover { background: rgba(20, 17, 15, 0.018); }

.row__id { grid-area: id; }
.row__items { grid-area: items; }
.row__buy { grid-area: buy; }

.row h3 {
  font-size: clamp(1.35rem, 2.3vw, 1.6rem);
  letter-spacing: -0.022em;
  line-height: 1.12;
  transition: color 180ms var(--ease);
}

.row:hover h3 { color: var(--oxblood); }

.row__id p {
  margin-top: 7px;
  max-width: 34ch;
  color: var(--muted);
  font-size: 0.94rem;
  line-height: 1.5;
}

.row__items {
  display: grid;
  gap: 7px;
  font-size: 0.88rem;
  color: var(--ink-2);
  line-height: 1.5;
}

.row__items li {
  position: relative;
  padding-left: 16px;
}

.row__items li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 0.68em;
  width: 6px;
  height: 1px;
  background: var(--oxblood);
}

.row__buy {
  display: flex;
  flex-wrap: wrap;
  align-items: baseline;
  justify-content: space-between;
  gap: 10px 18px;
  padding-top: 14px;
  border-top: 1px solid var(--rule);
}

.row__price {
  display: flex;
  align-items: baseline;
  gap: 6px;
  font-family: var(--display);
  font-size: clamp(1.6rem, 3vw, 1.95rem);
  font-weight: 500;
  letter-spacing: -0.03em;
  font-variant-numeric: tabular-nums;
  line-height: 1;
}

.row__price small {
  font-family: var(--text);
  font-size: 0.42em;
  font-weight: 600;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted);
}

.row__buy .link-arrow { font-size: 0.84rem; }

/* 03 · Market comparison ------------------------------------------------- */
.market {
  padding-block: var(--section);
  border-top: 1px solid var(--rule);
}

.why {
  display: grid;
  grid-template-columns: 1fr;
  margin: 0 0 clamp(28px, 4vw, 42px);
  border-top: 1px solid var(--rule-strong);
}

.why li {
  display: grid;
  grid-template-columns: auto 1fr;
  gap: 3px 12px;
  padding-block: 14px;
  border-bottom: 1px solid var(--rule);
}

.why span {
  align-self: baseline;
  padding-top: 2px;
  font-size: 0.6rem;
  font-weight: 600;
  letter-spacing: 0.14em;
  font-variant-numeric: tabular-nums;
  color: var(--oxblood);
}

.why strong {
  font-size: 0.92rem;
  font-weight: 600;
  letter-spacing: 0;
}

.why p {
  grid-column: 2;
  margin: 1px 0 0;
  max-width: 34ch;
  font-size: 0.86rem;
  line-height: 1.5;
  color: var(--muted);
}

.compare {
  width: 100%;
  border-collapse: collapse;
  margin-top: clamp(4px, 1vw, 10px);
}

.compare th[scope="col"] {
  padding: 0 0 12px;
  text-align: left;
  font-family: var(--text);
  font-size: 0.63rem;
  font-weight: 600;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--muted);
  border-bottom: 1px solid var(--rule-strong);
}

.compare th[scope="col"]:nth-child(2),
.compare th[scope="col"]:nth-child(3) { text-align: right; }

.compare th[scope="row"] {
  width: 50%;
  padding: 16px 20px 16px 0;
  text-align: left;
  font-family: var(--display);
  font-weight: 500;
  font-size: clamp(1.05rem, 1.7vw, 1.25rem);
  letter-spacing: -0.015em;
  line-height: 1.2;
  border-bottom: 1px solid var(--rule);
}

.compare td {
  width: 25%;
  padding: 16px 0 16px 24px;
  text-align: right;
  white-space: nowrap;
  font-size: 0.94rem;
  font-variant-numeric: tabular-nums;
  color: var(--muted);
  border-bottom: 1px solid var(--rule);
}

.compare td:last-child {
  font-family: var(--display);
  font-size: clamp(1.1rem, 1.8vw, 1.3rem);
  letter-spacing: -0.02em;
  color: var(--ink);
}

.compare td small {
  font-family: var(--text);
  font-size: 0.6em;
  font-weight: 600;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--muted);
}

.compare__note {
  margin-top: 18px;
  max-width: 66ch;
  font-size: 0.78rem;
  line-height: 1.55;
  color: var(--muted);
}

/* 04 · Plans ------------------------------------------------------------- */
.plans {
  padding-block: var(--section);
  border-top: 1px solid var(--rule);
}

.plans__grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: clamp(30px, 4vw, 48px);
}

.plan {
  display: flex;
  flex-direction: column;
  align-items: flex-start;
}

.plan__for {
  margin-bottom: 10px;
  font-size: 0.64rem;
  font-weight: 600;
  letter-spacing: 0.17em;
  text-transform: uppercase;
  color: var(--oxblood);
}

.plan__name {
  font-size: clamp(1.5rem, 2.6vw, 1.9rem);
  letter-spacing: -0.025em;
}

.plan__outcome {
  margin-top: 8px;
  max-width: 30ch;
  color: var(--muted);
  font-size: 0.95rem;
  line-height: 1.5;
}

.plan__price {
  margin-top: 18px;
  font-family: var(--display);
  font-size: clamp(2.1rem, 3.8vw, 2.6rem);
  font-weight: 500;
  letter-spacing: -0.035em;
  font-variant-numeric: tabular-nums;
  line-height: 1;
}

.plan__price span {
  font-family: var(--text);
  font-size: 0.4em;
  font-weight: 600;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--muted);
}

.plan .row__items {
  margin-top: 18px;
  margin-bottom: 24px;
}

.plan .link-arrow { margin-top: auto; }

/* 05 · Changes ----------------------------------------------------------- */
.changes {
  padding-block: var(--section);
  border-top: 1px solid var(--rule);
}

.changes__grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: clamp(28px, 4vw, 40px);
}

.changes h2 {
  margin-top: 16px;
  font-size: clamp(1.8rem, 3.9vw, 2.6rem);
  letter-spacing: -0.03em;
}

.changes__intro p {
  margin-top: 16px;
  max-width: 38ch;
  color: var(--muted);
  line-height: 1.65;
}

.changes__intro strong {
  color: var(--ink);
  font-weight: 600;
}

.changes__plan {
  margin-top: 10px;
  font-size: 0.82rem;
  color: var(--oxblood);
}

.menu { border-top: 1px solid var(--rule-strong); }

.menu li {
  display: flex;
  align-items: baseline;
  gap: 12px;
  padding-block: 14px;
  border-bottom: 1px solid var(--rule);
  font-size: 0.94rem;
}

.menu__dots {
  flex: 1 1 12px;
  min-width: 10px;
  border-bottom: 1px dotted var(--rule-strong);
  transform: translateY(-4px);
}

.menu__amt {
  font-family: var(--display);
  font-size: 1.1rem;
  font-variant-numeric: tabular-nums;
  letter-spacing: -0.02em;
}

/* 06 · Process ----------------------------------------------------------- */
.process {
  padding-block: var(--section);
  border-top: 1px solid var(--rule);
}

.steps {
  display: grid;
  grid-template-columns: 1fr;
  border-top: 1px solid var(--rule-strong);
}

.steps li {
  padding-block: clamp(18px, 2.6vw, 26px);
  border-bottom: 1px solid var(--rule);
}

.steps__n {
  font-size: 0.66rem;
  font-weight: 600;
  letter-spacing: 0.14em;
  font-variant-numeric: tabular-nums;
  color: var(--oxblood);
}

.steps h3 {
  margin-top: 9px;
  font-size: 1.24rem;
  letter-spacing: -0.02em;
}

.steps p {
  margin-top: 7px;
  max-width: 28ch;
  color: var(--muted);
  font-size: 0.9rem;
  line-height: 1.55;
}

/* 07 · Closing ----------------------------------------------------------- */
.closing {
  background: var(--ink);
  color: var(--bone);
  padding-block: var(--section);
}

.closing__grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: clamp(28px, 4vw, 56px);
}

.closing h2 {
  margin-top: 18px;
  max-width: 26ch;
  font-size: clamp(1.65rem, 4.2vw, 2.95rem);
  line-height: 1.12;
  letter-spacing: -0.028em;
}

.closing__cta {
  display: flex;
  flex-direction: column;
  align-items: flex-start;
  gap: 12px;
  align-self: end;
}

.closing__cta p {
  font-size: 0.8rem;
  color: var(--muted-on-ink);
}

.closing__num {
  color: var(--bone);
  text-decoration: underline;
  text-decoration-thickness: 1px;
  text-underline-offset: 3px;
}

.closing__num:hover { color: var(--accent-on-ink); }

/* Footer ----------------------------------------------------------------- */
.foot {
  background: var(--ink);
  color: var(--muted-on-ink);
  border-top: 1px solid #2A2521;
  padding-block: 22px;
  font-size: 0.78rem;
}

.foot__in {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  justify-content: space-between;
  gap: 10px 26px;
}

.foot .brand { color: var(--bone); }
.foot .brand::before { background: var(--accent-on-ink); }

/* Breakpoints ------------------------------------------------------------ */
@media (min-width: 560px) {
  .bar__nav { display: flex; }
}

@media (max-width: 719px) {
  .compare,
  .compare tbody,
  .compare tr,
  .compare th,
  .compare td {
    display: block;
    width: auto;
  }

  .compare thead { display: none; }

  .compare tr {
    padding-block: 14px;
    border-bottom: 1px solid var(--rule);
  }

  .compare th[scope="row"] {
    padding: 0 0 8px;
    border: 0;
    font-size: 1.12rem;
  }

  .compare td {
    display: flex;
    align-items: baseline;
    justify-content: space-between;
    gap: 16px;
    padding: 2px 0;
    border: 0;
    font-size: 0.88rem;
  }

  .compare td::before {
    content: attr(data-label);
    font-family: var(--text);
    font-size: 0.63rem;
    font-weight: 600;
    letter-spacing: 0.14em;
    text-transform: uppercase;
    color: var(--muted);
  }

  .compare td:last-child { font-size: 1.14rem; }
}

@media (min-width: 700px) {
  .promise__list {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    column-gap: clamp(24px, 3vw, 40px);
  }

  .promise__item {
    padding-block: 16px;
    border-bottom: 1px solid var(--rule);
  }

  .promise__item:first-child { padding-top: 0; }

  .promise__item:nth-child(odd) { padding-right: clamp(12px, 2vw, 24px); }
}

@media (min-width: 760px) {
  .why {
    grid-template-columns: repeat(3, minmax(0, 1fr));
    column-gap: clamp(24px, 3vw, 40px);
  }

  .why li {
    border-bottom: 0;
    border-left: 1px solid var(--rule);
    padding: 16px 0 0 clamp(16px, 2.2vw, 26px);
  }

  .why li:first-child {
    border-left: 0;
    padding-left: 0;
  }

  .why p { max-width: 30ch; }
}

@media (min-width: 1000px) {
  .promise__list {
    grid-template-columns: repeat(4, minmax(0, 1fr));
    column-gap: clamp(18px, 2.4vw, 32px);
  }

  .promise__item {
    border-bottom: 0;
    padding-block: 0;
    padding-right: 0;
    padding-left: clamp(16px, 2vw, 24px);
    border-left: 1px solid var(--rule);
  }

  .promise__item:first-child {
    padding-top: 0;
    padding-left: 0;
    border-left: 0;
  }

  .promise dd { max-width: 26ch; }
}

@media (min-width: 760px) {
  .plans__grid { grid-template-columns: 1fr 1fr; }

  .plan--wide {
    border-left: 1px solid var(--rule);
    padding-left: clamp(28px, 4vw, 48px);
    padding-block: clamp(18px, 2.4vw, 26px);
    background: rgba(122, 42, 30, 0.04);
  }

  .plan--wide .plan__name { margin-top: 2px; }

  .steps { grid-template-columns: repeat(3, 1fr); }
  .steps li {
    padding-right: clamp(18px, 2.6vw, 32px);
    border-bottom: 0;
  }
  .steps li + li {
    border-left: 1px solid var(--rule);
    padding-left: clamp(18px, 2.6vw, 32px);
  }

  .changes__grid { grid-template-columns: 1fr 1fr; align-items: start; }
}

@media (min-width: 900px) {
  .kit {
    grid-template-columns: minmax(0, 1.15fr) minmax(0, 0.85fr);
    gap: clamp(32px, 4vw, 56px);
  }

  .kit__buy {
    border-top: 0;
    padding-top: 0;
    border-left: 1px solid var(--rule);
    padding-left: clamp(24px, 3vw, 40px);
  }

  .hero__grid {
    grid-template-columns: minmax(0, 1.14fr) minmax(0, 0.86fr);
    gap: clamp(40px, 5vw, 72px);
    align-items: end;
  }

  .hero__sub { max-width: 42ch; }

  .flagship__grid {
    grid-template-columns: minmax(0, 1.2fr) minmax(0, 0.8fr);
    gap: clamp(40px, 5vw, 72px);
  }

  .flagship__buy {
    border-left: 1px solid var(--rule-strong);
    padding-left: clamp(28px, 3.5vw, 48px);
  }

  .row {
    grid-template-columns: minmax(0, 1.02fr) minmax(0, 1fr) minmax(0, 0.52fr);
    grid-template-areas: "id items buy";
    align-items: start;
    gap: clamp(24px, 3vw, 44px);
  }

  .row__buy {
    flex-direction: column;
    align-items: flex-end;
    gap: 10px;
    padding-top: 0;
    border-top: 0;
    text-align: right;
  }

  .closing__grid {
    grid-template-columns: minmax(0, 1.45fr) minmax(0, 0.55fr);
    align-items: end;
  }
}

@media (prefers-reduced-motion: reduce) {
  * { transition: none !important; }
  .link-arrow:hover .arrow { transform: none; }
}

@media print {
  .bar, .hero__cta, .link-arrow, .closing, .foot { display: none; }
  body { background: #fff; }
  .flagship { background: #fff; }
  .row, .plan { break-inside: avoid; }
}